About Jessica

Hello, my name is Jessica!

 Ellis Island, New York City

Ellis Island, New York City

 Cabo San Lucas, Mexico

Cabo San Lucas, Mexico

 San Diego, California

San Diego, California

 Turks and Caicos

Turks and Caicos

 Roatan, Honduras

Roatan, Honduras

 Cinque Terre, Italy

Cinque Terre, Italy

  Preston proposing at Cheekwood Gardens in Nashville, TN.  March 2017

Preston proposing at Cheekwood Gardens in Nashville, TN.  March 2017

I am a San Diego native, born and raised, and there is no where I would rather live! My passions in life include traveling, adventuring, taking photos, succulent designing, and doing everything I can to make the most out of each day.

I will be turning 23 in Feb. I graduated from California State University San Marcos with my Bachelor's in Communication in Dec 2015. This is where my blog got started...

The best advice I received:

While in school, a PR firm advised us if we wanted to gain work experience in hopes to get hired after college, start a themed Instagram account around one consistent idea. I thought to myself, what do I like? Well, I like my dog (duh), I like to travel, and I like succulents (the weird cactus flowers). Well, I started my InstaBlog (@thejessicajourney), and from there I launched my blog.

At first, my blog was only on Instagram, but in 2016, I bought my domain (www.thejessicajourney.com). To be honest, I really hate technology, so the first two years of my blog were ugly. I didn't promote my website, I didn't do any SEO (search engine optimization- basically making your website show up on Google), I didn't have an email list, and I didn't even know how to add certain photos to certain locations. I tried to redo my blog multiple times, and even stopped blogging for a couple months because technology is so frustrating. 

Jan 2018 I decided to start over... WOW this is a giant project I took on, but now I am here!

What my blog is about...

My blog is focused mostly on various travels I have done, and local things to do in San Diego. I also occasionally blog about lifestyle things like gift guides, DIY projects, photoshoots, fashion, and succulents- pretty much anything that is going on in my life.

More about me:

In addition to my blog, I also have several jobs that I work part time. I currently write for several other companies like There San Diego, Cruiseable, and Yours North County. I also audit stores up and down the coast of California. I have several clients I work with to ensure that customer service standards are being met and most importantly, that alcohol stores are ID'ing all customers that look young. I get to go in 'undercover' and evaluate several businesses. 

I started my own succulent business...

One of my hobbies has been to play around in the garden. I fell in love with succulents, which are a type of cacti that generally look like flowers. I started my succulent business by posting photos of succulent pumpkin arrangements that I had made with my grandmother on social media in 2016. From there, I had corporate requests of larger orders, DIY class requests, and craft show invitations. In 2017, I launched my Etsy. I also launched in two different local San Diego stores ( Pangaea Outpost in Pacific Beach and Apothecary off Main in Vista). In addition, I started receiving invites to teach DIY classes at local bars & restaurants. I now have a full succulent business (In Succulent Love) that I spend a couple days a week doing.

In 2017, I got proposed to.... 

While on a trip in Nashville, TN, we were strolling the tulips at Cheekwood Gardens and enjoying the afternoon. Preston got down on one knee and asked me to marry him! (Obvi I said YES!) We are currently planning our wedding, and living life together in San Diego. 

What to Expect in 2018:

-I plan to expand my blog and focus on consistent content development

-Travel to at least one new location

-A wedding--or at least a planned wedding for 2019